YES...I think it is a combination of including their philanthropy, mission and spreading/advertising about TOMS shoes. If they have this many people as well as celebrities involved in the event "One Day Without Shoes" then you can only imagine the impact that this company has on the world. As far as the ad goes great catchy music, familiar celebrities that everyone in the audience can relate to, amazing shoes and a specific clip of Blake Mycoskie (founder of TOMS shoes) speaking about the importance and facts about this event.
One day without shoes, huh? I will have to get a pedicure for sure that week! :)
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