Why TOM's?

As I was thinking about this post I determined that anyone could go to www.toms.com and draw a positive conclusion on the products that they offer...but what are REAL customers saying??? The results of my little experiment were surprising...

Here is a composited list of my findings:

• Well-made
• "I never want to take them off!!"-happy TOM's shoe wearer
• Celebrities like Kristen Stewart, Keira Knightley, Bono, Brad Pitt and the Jonas Brothers wear them
• Customers love the philanthropic aspect of the company
• They go with EVERTYTHING
• Company is constantly coming out with new styles and colors
• Can be worn in spring, summer, fall or winter

I think it is safe to say that people like, no make that LOVE their TOM's shoes!!  After I finished rummaging through my findings, I couldn't believe that not one of the sights that I looked at had anything negative about their shoes or company.  The people at TOMS are definitely doing something right!  

Idil M. Cakin's book, Word of Mouth Marketing, speaks highly of the TOMS brand by stating, "Companies like TOMS are able to get others to talk about their brands and help spread their brand online by being remarkable."  So there strategy seems relatively simple, but it is working for them.  Take me for example, I was only doing research and found no negative insights or complaints!

If you are not totally convinced to buy every single style and color of these shoes yet, keep hanging with me...you might just change your mind!! :)  

I told you they go with EVERYTHING!!!!